Watch Trending Videos

A video can’t go viral unless its viewers are compelled to share it. But how do you get others to share your video so that your Web site or organization can reap the rewards of viral video traffic? Unfortunately, no magic formula exists, but the following tips can certainly improve your video’s chances.

1. Make sure the video is easy to share. When embedding your video, make sure that the “share” feature is enabled or provide users with an option to eMail a link. If the video is not easy to share, it will be less likely to go viral.
2. Start off with a splash! The Internet audience is one with a short attention span so make sure to grab your viewers’ attention within the first five or six seconds. You do not have the luxury of time and a captive audience that traditional filmmakers enjoy.
3. Keep your video short. Again, because the Internet audience has a short attention span, your video needs to be short – in the three to five minute range. Not only are individuals hesitant to spend much time watching an online video, they are even less hesitant to share a lengthy video with their friends.
4. Keep up the pace. No one wants to watch three minutes of a talking head. Use a fast pace, different camera angles, cutaways, and graphics and keep your viewers’ attention. Short scenes (in the three to seven second range) and edits lead to a faster pace which keeps your audience interested. Longer scenes, such as those over ten seconds or so, slow the pace down and may even cause your viewers to tune out and click away.
5. Use upbeat music. Music adds energy to the video, especially music with an upbeat tempo. The beat also helps with pacing and keeping your viewers engaged. Make sure not to infringe on music copyrights by choosing music with a Creative Commons license.
6. Use your logo or brand with care. If you want your video to go viral, you’ll need to take a more subtle approach to branding. After all, if the video is perceived to be a commercial, it’s less likely to be shared. Think creatively and apply indirect calls to action rather than blatant ones.
7. Avoid inside jokes. Keep your audience in mind when using humor and ask yourself if your audience will “get it” or not. If the video’s jokes are funny to you and your co-workers, will they be funny to others outside of your industry? Use humor with universal appeal and make sure to test the video on others before posting it.
8. Create a spoof video. Remember the dancing wedding party that made a fabulous entrance? The dance entrance wedding video received over 25 million hits. A video spoofing this video shows the wedding party dancing into divorce court – and it too has gone viral with millions of hits to date. This doesn’t mean you should spoof existing viral videos, but consider spoofing something familiar such as a popular TV show. Doing so provides audience members with a frame of reference while also interjecting humor into your video.
9. Take risks with video. This goes back to the talking heads point made in tip number 4. Boring videos don’t go viral! Larger than life characters and actions outside the bounds or normalcy help create viral videos. Don’t be afraid to take your scenes over the top, though use care to ensure that your message isn’t offensive or harmful in any way.
10. Get moving! Contact RainMaker and let’s start brainstorming. We look forward to focusing the expertise, energy and enthusiasm of our team for your success.

RainMaker is a video production studio focused on positioning your business as the clear and obvious choice in the eyes of your prospects and clients. Visit us at [http://www.RainMakerMC.com]

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There are many YouTube video creators that have become professional filmmakers. Although many videos that are posted on YouTube are far from streamlined, many amateurs decide to take the next step and create professional made YouTube videos. What is most obvious to anyone when someone first visits YouTube is the ability to sign up quickly. Although most people find that videos can be viewed without having to create an account. Since it is so easy for people to view videos from YouTube, there are many companies who pay big money for these videos because of the marketing benefits that these creative pieces offer.

Many videos today are made as an mp4 format or a WMV file. New software programs have enabled many video creators to make different types of movies in a number of different formats. YouTube video creators find it easy to submit their videos regardless of what format their using. These videos are still no less capable of being viewed but usually must be viewed with the right software program. With YouTube, people are able to view them without having to download that appropriate software. Professional made footage can be made in several different file types and be distributed to the entire World Wide Web with ease.

Video creators have the added benefit of being part of the Google family. Since YouTube is powered by Google, this also means that people are capable of making a video and having it displayed in a Google search. Professional made videos will be part of an appropriate search more often than not because statistics show that Google is the number one search engine in the world. YouTube has a strict policy of family oriented videos and therefore any inappropriate videos will be deleted accordingly. This allows many creative minds to post their visions on a website that really does have people viewing their videos.

Although there are many amateur video makers, it cannot be denied that hidden talent can be found online. While most people would agree that the entertainment value of some websites are really what everyone views the videos for, there are many informational videos that persuade people to engage in different activities that aren’t usually performed. How to videos are very prevalent and heavily viewed. Many people use these videos to their benefit for various repair operations. For example computer repair and upgrade videos are very popular to watch, especially for many technical minded do it themselves types.

The many benefits of using YouTube video creators are too great to be ignored, especially from a marketing standpoint. The millions of viewers worldwide make it very appealing to advertisers who wish to have a tool that is proven to work. Viral videos make their way to viewers at an amazing rate. Many professional made videos that are interesting to some viewers are easily suggested for other people who might also enjoy the video. This feature alone gives YouTube a huge marketing advantage over other video posting websites.

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You want a million views on YouTube. How do you start? Social media marketing isn’t limited to the most popular social sharing sites, like Twitter or Facebook. Social media marketing also encompasses the video world with YouTube at the top of the provider list.

Viral videos can help spread a message, breaking news, new product and more with a simple click. It is a proven way to quickly marketing to an inattentive demographic with massive buying power. That’s right, the 17 to 59 year old demographic of men and women now, thanks to social media, have a five second rule when it comes to marketing. If you, as a marketer, don’t WOW this demographic within five seconds, they tune out or delete your email. That’s it, opportunity to sell, engage or grow your social media following is done.

If you’re not captivating an audience with traditional email and mobile marketing outlets, try video. A video message acts as an easier vessel to deliver a hook message within five seconds and obtain this wide demographics’ attention span. Additionally, your YouTube video can be shared with millions, making it one of the cheapest ways to garter national attention outside of the mainstream media.

When you are creating a strategy for a social media marketing campaign do not forget to include video efforts. Too many people spend their time seeking large social following numbers on avenues outside of YouTube. While these efforts are great, they shouldn’t bypass the YouTube (or any viral video sharing agent) option. Most YouTube videos can be created for little to no money. They can be branded to reflect products, services, company colors, etc. Once published, you can track how video marketing using social media has improved your profits through special codes and analytic tools.

Social media marketing caters to a diverse group of consumers. However, 98% of these consumers prefer to watch a video about a subject or product versus read an email. Don’t choose one effort over the other. Instead, make sure you have all your bases covered and make sure your message is honest and accurate.

Video marketing is an amazing tool. If you’re not comfortable creating and directing your own video efforts then hire a professional company to help you. But remember don’t worry about how great your video can be produced over the idea of just producing one. See what other videos are out there gaining traction. You’ll see that they don’t need to be Hollywood Produced.

I am founder and owner of Custom Loyalty Marketing [http://customloyaltymarketing.com/]. When it comes to building apps and web design, we do it all. We can help you dominate your competition with insightful marketing strategies through mobile apps [http://customloyaltymarketing.com/mobile-apps/], web design, loyalty programs, email blast, SEO, and social media. Visit our site to sign up for a webinar to learn how your business can use social media to increase your business.

Article Source: https://EzineArticles.com/expert/Philip_M_Tomich/1561417

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