Going viral on TikTok in 2024 is no easy feat, but it’s definitely possible with the right strategy. Here are some tips to help you create a video that has the potential to blow up:
Content is king
Find your niche: What are you passionate about? What do you know a lot about? Once you know your niche, you can start creating content that resonates with a specific audience.
Create high-quality content: This means using good lighting, sound, and editing. It also means making sure your videos are engaging and interesting to watch.
Be authentic: People can spot a fake from a mile away. Be yourself and let your personality shine through in your videos.
Tell a story: Every great video has a story, even if it’s just a short one. Use your videos to take viewers on a journey and make them feel something.
Hook them early: You only have a few seconds to grab viewers’ attention, so make sure your hook is strong. Start your video with something that will make people want to keep watching.
Engagement is key
Use trending hashtags: This will help your video get seen by more people. But don’t just stuff your caption with hashtags; use relevant ones that actually describe your video.
Engage with other users: Like and comment on other videos, participate in challenges, and join conversations. The more you interact with the TikTok community, the more likely you are to get noticed.
Post consistently: The more you post, the more likely you are to get noticed by the algorithm. Aim to post at least once a day, but don’t spam people with videos.
Use trending sounds
People love to hear the latest and greatest sounds on TikTok. Use trending sounds in your videos to get more views.
Collaborate with other creators: This is a great way to get exposure to a new audience.
Promote your videos on other platforms: Share your TikTok videos on other social media platforms like Instagram and Twitter.
Run ads: If you’re serious about going viral, you can consider running ads for your videos.