Video Making and Commercialism

The trend of video making is in full vogue these days. Now, each and every event is given complete coverage and equal importance like that of news bulletins. Videos and promos of dramas and even videos of the audio songs are in greater demand as compared to the audio itself. People want to see colorful videos while listening to them. So, video making has become a business for the media individuals and channels.

Every commercial company and channel is trying to produce top videos; whether it is about any place or historical event or about political issues or has been shoot as a music video of an audio song, huge budgets and heavy cast including famous actors, are involved to make a top class video.

However, there is something more which is required for the guarantee of the success of a video, that is, a story line is created and is shot on different beautiful locations and actors work enthusiastically in them as they are well paid for working in videos rather than working in a drama.

Yet there is something more to it. Best clips or scenes are picked up from the entire dramas or hit films or even from a 15 seconds commercial video and are included in the BEST CLIP category during the awards ceremonies of different channels and commercial organizations. So, actors, producers and directors are much conscious now, not only about the quantity of the work they do but also take the quality of a production into account.

But even a production made with huge budget and heavy cast are not able to attract the public due to the lack of marketing or because of poor marketing strategies. People do not watch videos if they are poorly shot or are shot in dim colors and light or discusses a boring topic or issue that is either so old that it has lost its contents’ attraction and importance for a common man or may be its so stressing that a normal working person don’t want to watch it as it can increase his tensions and anxieties instead of refreshing him for which he sits in front of the television.

Everyone wants to relax after the pressure of the whole day’s work, so it’s the place where the part of entertainment comes into existence.Infotainment is another branch of entertainment where it includes the informational and educational programs and documentaries that are helpful in educating students and for creating awareness among multiples creeds of a society about certain political and social issues.

But relaxation of mind and uplifting of mood is also necessary for a person who has worked hard throughout the day. So here comes the status of funny sitcoms and home funny videos which discusses each problem or issue in a light and funny manner, thus convincing its viewers about any problematic situation which can occur in any home, office or even on the road, plus providing entertainment as a bonus.

Therefore, the funniest videos are most popular among each age group of the viewers and are watched and credited again and again by the general public.

Commercialism has its own merits and demerits for making of videos. But it has scientifically been proved that a sound with a moving or visual effect leaves a more lasting impression on its viewer’s mind.

Mike Shane is a self-made entrepreneur, a well known technology expert and consultant. He has spent a decade in researching technology of new age and written many papers. His area of writing includes internet technologies, video technology and contribution of video sharing website for internet marketing. Every year he publishes a list of world best clips [http://www.froggertv.com], top videos [http://www.froggertv.com], funny videos and crazy videos.

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