3 Reasons To Use Web Video In Your Business

Look at these 3 whopping reasons to start using Web video in your business. The statistics are so huge for online video popularity it is difficult to wrap our brains around.

Large companies with million dollar marketing budgets continue to publish their research results about video. That’s terrific because without spending our own research dollars we can discover what emerging marketing methods are working. Or as you will see with online video statistics, the biggest trend seen since maybe soap was invented. When something is super hot no one can keep it a secret. Web video is a new, super hot online marketing segment now available for everyone. Again the Internet is the great marketing equalizer for small growing companies.

You can be sure if there are sales profits to be earned through Web video publishing, The Fortune 500 companies will find it. Just take a look at some of the statistics published to date. You don’t have to be a statistician to understand how incredible the growth of video communication has already become. The statistics you are about to see are what executives in big companies have been discussing.

Sometimes it helps to understand what changed in the market which made online video catch on. The short answer is that all the technology came together almost exactly at the same time. Specifically there are 3 reasons why video is hot now?

1. New low cost portable devices (laptops and phones) with (WiFi) wireless Internet connectivity capable of streaming online video content. In time Internet access will be publicly available in every US city, not just home and work.

2. Widely available, low cost, high speed Internet connections.

3. The YouTube phenomenon, which needs minimal explanation. YouTube took full advantage of advances in video streaming technology, our obsession with video, and the advances in streaming video technology, which allows us to watch smooth playing videos even on a wireless Internet connection.

You add this up and the online video phenomenon starts to make sense.

Here is what we now know about online video and these are the 3 whopping reasons to use video in your business.

1. In the U.S. over 9 billion videos were viewed in September 2007 alone. That’s 9 billion videos watched in one month. Makes you wonder if people did anything else that month.

2. Also in September 2007 over 136 million people in the U.S. (75% of the Internet users) watched online videos.

3. Demographics. If the first two did not surprise you this one should. Most people would not have guessed this next one to be true. Burst Media’s nationwide survey, found 35-44 and 45-54 age groups are equally likely to view online content as the 18-24 age group.

I’m sure you did not see that one coming. So it looks like everyone likes to watch video or is watching video or will be watching video content on the Web.

These big numbers tell us, small businesses have enough whopping reasons to put Web video to work in their businesses. Since the cost is low to implement. Business owners should convert their (text) content to short Web infomercials or business emercials by either learning how to produce and market their own Web video or hire a professional to handle this task for them. This technology is worth making a priority in your marketing and advertising mix. The bottom line, get video assets on the Web ASAP.

Vincent Jackson – Web Video Consultant

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The author Vincent Jackson, Web Video Consultant and Video Ad Professional monitors video trends and video marketing methods on the Web.

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Top Ten Problems With Online Videos

Video marketing is the most important aspect of any online advertising campaign. Videos are the best way of creating brand awareness for any business. All video production firms work very hard on every video. However there are also some problems with online videos. This article describes the top ten problems with online videos.

1. The whole world uses the internet. The internet has become a very important part of our lives and 90% of the people surf on net at least one hour every day. It is for this reason that a lot of importance is given to online advertising. Many people like to watch videos online, but at the same time there are people who work on the internet for professional reasons. People surfing the net for studying, share trading etc may not be interested in watching long videos. For them, videos can cause a lot a lot of frustration.

2. There are some sites where no user control is offered while the video is playing which means that the viewer is left with no option other than sitting and watching the video.

3. Although every video production creates online videos that are interesting and communicate the information effectively, many people still prefer the traditional way of reading articles, blog posts, news articles etc. They are generally not happy watching a short video.

4. Some people do not have a fast internet connection and sometime the software in the computer is not compatible with video players as a result of which they are not able to watch the video.

5. Video marketing is a cost-effective way of promoting a business, in spite of that many companies compromise with the quality of the video to save money. What they do not realize is that how frustrating it could be for the viewers to watch a video with poor audio or video quality. It is highly recommended that a company should employ a professional production company to take care of online advertising tasks.

6. Sometimes there is a problem with the web server. Some web servers are not able to handle too many concurrent users as a result of which the users are not able to view the video and they move on to some other site.

7. Many times people complain that the audio is not in sync with the video which can be quite frustrating for the viewers. A good production company will ensure that there is no fault with the video before submitting it to video sites.

8. There are many video websites and many cases of copyright infringement have been reported. This means unlawful use of content which has been covered under the copyright law.

9. One should be very careful about where the video is being promoted. There is no point promoting a product in geographical regions where nobody will be interested in purchasing the product, it is a complete waste of time, money and effort put in by a production company or a video studio.

10. It is a common practice now to display online videos in small window sizes. This has a negative impact on the quality of the video. Since, the size for which the video has been encoded is more than the size of the window, the quality of the video deteriorates.

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Article Source: https://EzineArticles.com/expert/B_Murphy/454861

The Facts About Video On Demand

Video on Demand is a fast growing popular trend that is sweeping the movie watching nation. Basically, Video on Demand includes a personal sort of box that is often called a set- top box that streams in downloadable content to a digital media viewer. This allows people to order movies or music or other kinds of media content that can be bought and streamed to their televisions immediately. A lot of times Video on Demand is used in airplanes so that people can watch movies through portable media players.

Popularly, places like Amazon Video on Demand or Netflix allows people to order movies that are immediately downloaded to their personal computers or televisions so that they can be viewed with ease and on demand, essentially. Usually, if you sign up with a Video on Demand network, you will have over 75,000 choices of movies, television shows, and music media to choose from. Usually, the prices of these are much lower than if you were to purchase a movie ticket and watch it in the theater, and even lower than if you were to go to the store and buy the DVD upon release. Also, you can get movies immediately as they come out on DVD and watch them straight after ordering.

Not only can you enjoy a vast selection of movies streaming but you can enjoy your favorite networks, as well. If you want to watch HBO or the CW or USA Network, you can easily download videos that stream your favorite shows or programs straight to your television. You can download this content and then watch it with ease and at affordable rates.

In fact, Video on Demand can transform the way people watch television as it affords people with the luxury of time. No longer do you have to catch things immediately when they play or in the theaters, but instead you can order them at your own convenience and not have to hassle with the labor of renting movies and returning them or buying them, instead you can just order them for yourself, view them, and enjoy easily from your own home.

Many satellite service providers offer Video on Demand, as they can stream to some PVR owning subscribers, and once people order these videos, they are fully yours to pause or rewind or play just as though you owned the DVD. This might even be more preferential than a theater because you can actually watch the movie in the way that is most convenient for you.

Often these videos that are streamed are put on LAN serves, which allow you to use them rapidly and with ease. The memory of the item improves and you can fast forward, rewind, replay, and pause even though it is streaming at the moment. Separate files store themselves on the hard drive, and that is why you can go and watch things over again or pause in places and pick up again at your leisure.

This is a great way to watch videos, as you can essentially choose from thousands of options and have movies delivered straight to your television or digital device. You can have movie nights that are spur of the moment and require no extra trips to the store or anything at all.

Roberto Sedycias works as an IT for PoloMercantil.

Article Source: https://EzineArticles.com/expert/Roberto_Sedycias/67621

The Importance of Video Marketing

In a world consumed by the Internet, you need to expand your marketing strategy to include video marketing in order to convey your brand to your target audience more effectively. It is now an important part of a holistic plan for marketing.

· Video marketing creates a stronger bond with the target audience. You can convey a lot more through videos, as you can use sound, imagery and action. This gives life to your brand. Another important aspect of video marketing is that it helps you to gauge your audience’s reaction. It is a holistic strategy of marketing that entertains and educates in a superior manner to other marketing forms. When we talk about all the SEO techniques that work today, video marketing is certainly one of them. It helps you drive more traffic to your website and gain more popularity on the internet.

· When you make a video, you can reuse components of it in your other marketing efforts. For example, if you shoot a video with an audio track, you can use the audio track as a user guide, while you could use snapshots from your video in print media and online media. Thus, shooting videos can be a multipurpose activity that could yield more productivity than other forms of marketing content.

· The videos offer versatility of viewing. It is not necessary to watch videos merely on TVs. People can now stream video on Smartphones, and they can watch videos at airports, public vehicles and retail stores. Various websites allow video sharing, including YouTube, Facebook and VEVO. People no longer need to be seated in one place to see videos. They can watch them on the go and in many places.

· The content of videos cannot be crawled by search engine spiders. However, sites that allow social video sharing, such as YouTube allow the user to add written content along with the video and this greatly helps the SEO objectives. You can add titles rich in keywords, as well as descriptions and Meta tags among other things.

There is no reason why you shouldn’t add video marketing to your marketing strategy, especially after all the statistics and facts indicate its predominance in this Internet-ruled world. There are many companies around the globe that offer video marketing services these days. Search for them on the internet and get in touch with the one that suits your needs as well as your budget.

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Article Source: https://EzineArticles.com/expert/Gagandeep_Singh_Bhatia/1544849

Video Marketing Will Never Die

The power of video can not be denied. It influences people unlike any other marketing channel available. In the past, videos were only available on televisions and at movie theaters. But now, video has been implemented on the Internet, and as a result the power, the influence, and the reach of video as grown substantially. What does that mean for Internet marketers? Its an incredible opportunity to use video marketing to increase your traffic, leads and sales. Online video marketing isn’t going to be a short term fad either. Videos will continue to be watched and uploaded everyday until the end of days. With more people getting faster Internet connections, videos will become the number one choice preference for information distribution. Really think about, would you rather read 10 or so pages of information or watch a 5 minute video presentation. Most would choose the video when compared to reading. That’s where Internet marketers come in. If you want to promote a product, service or whatever, Internet video marketing is an excellent route to take. One benefit that videos have over other traditional marketing channels is that its has the viral edge, say over articles, free ebooks and others. The Internet itself is a viral place, where websites continually share and provide information. But only with videos, the speed at which they are picked up, shared, and distributed is unparalleled to any other. Viral video marketing is a great way to get the word out about something. If your video is entertaining to watch, then it will spread around the Internet faster than one that isn’t entertaining. Make your video funny or something based on a big event or situation or even make it controversial and your videos will get more plays in less time.

Let’s backtrack. In the beginning, when the Internet was still young, Internet connections were incredibly slow. Simply clicking a link required great deliberation because once you’ve clicked it you would have to wait for a considerable amount of time until the page completely loads. The thought of using video during those times would be a big mistake because it would take viewers a full day to watch one. Of course, Internet connection speeds began to improve and the ability to watch videos without waiting a third of your life became possible.

The first time television became available to the general public was around 1930. Is television in use today? Yes, more than ever. In fact there are more television owners now than there were yesterday. Video on the Internet can be considered a transition from television. Will people ever stop watching tv? Maybe when holograms (its possible) become available and televisions go out of production, but that’s highly unlikely. Nevertheless, video will never go out of style. Videos are here to stay just as the Internet is here to stay. And as long as Internet connections continue to improve, video on the Internet is also here to stay.

The cost of advertising on television can range from a few thousands of dollars to as much as you want to spend. The cost to advertising via video on the Internet is free! Sure you can pay to advertise via video on the Internet, but free video marketing can be just as effective at driving sales, visitors and leads as paid video marketing. People will always watch videos, whether its on television, holograms, or on the Internet. 9 out of 10 people will prefer to watch videos than read, so give the people want they want. As an Internet marketer, you must incorporate video marketing into your arsenal because videos will never die. Thus, Video Marketing Will Never Die!

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Watching Movies Online is the Best Option For You

Why spend money on the thing which is available for free. Now, there are many websites on the internet providing free movies. So, you do not need to spend your money in cinemas or on DVDs. Just search for them in a good search engine like Google or Yahoo because online movie websites are not at all difficult to find. Besides, watching movies online allows you to watch your favorite or update movies anytime you want.

You do not need to doubt the quality of movies available on the internet for free. There is no difference in quality between the DVD and the movie you are watching online. Even, you can enjoy movies released all over the world just by searching online for a certain movie by typing the movie title, a certain actor or other movie characteristics.

Or for you who are looking for some really old movies which you can not find at your nearest video store, many websites allow users to upload the movies.

One of the other good things about watching movie online is you can watch uncensored version of a particular movie that you were looking for, and that really attracts more people. All you need to have is only a high speed internet connection and a computer or laptop.

A huge number of people think that watching films over the internet is illegal and thus they fear the ultimate consequences. However, right now, there are licensed websites that allow you to download films and watch them online legally.

Legal sites usually require you to open account with them before you can get access to their movies. All you have to do is to register yourself as the website’s member and these sites will allow you to watch movies online. With these sites, you can enjoy your movies without worrying about pirated movies and illegal downloads.

At only just a few clicks away, searching for your favorite movie is just a piece of cake now.

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