10 Creative Ways to Send Your Video Viral

No matter what the size of your business, if you are using video to promote it, you will undoubtedly love your video to “go viral”. Going viral means that it comes infectious enough that people are sharing your content eagerly with one another and doing all the hard work of distribution for you. It’s the fastest means of seeing a traffic surge for your site and can be one of the most to see a surge of traffic and interest and it can be one of the most effective marketing tools you can have. If you want to harness the power of viral marketing, utilize these ten methods to create the buzz and interest that viral videos generate:

  1. Be Original: Pick a unique and create approach that hasn’t be done before. One way of doing this is to play off current news, trends or interest that will give your video a unique spin on whatever is going on in the news right now.
  2. Give Them What They Don’t Expect. Make sure your video should have at least one element that will shock or surprise people. People love sharing this kind of content with others.
  3. Stay Away from Industry Buzzwords: Your audience won’t care about corporate terminology or fancy dialogue. Keep the tone friendly and accessible.
  4. Don’t Attempt to be “Cool”: Trying to be cool (and failing) is one of the fastest way to guarantee your viewers will turn away. They’ll consider you insincere. Stick to what you know and be who you are.
  5. Keep it Short. The best viral videos are almost always short and sweet. They usually only last a minute or two, providing a quick laugh, insight or surprising experience that people can watch, share and the more on to something else. Most people won’t wait around very long for the kicker if this video is too long.
  6. Use Humor. Laughter is a compelling tool, that both attracts people and creates a feeling of trust at the same time. If you make them laugh, they will want to share the humor with others.
  7. Be Creatively Different. Take an everyday chore and make it outrageous. Make something so ordinary appear so different that you jolt peoples attention as they watch the unexpected.
  8. Be Homespun: Being visibly “amateur” (as opposed to “amateurish”) can be a positive thing. You don’t need high quality production to make a great viral video. Having a homemade feel can work to your advantage by making you look more real and accessible.
  9. Remember Your Brand: What do you – or your company – do best? Find a way to highlight that or make people remember that through the course of your video. Don’t stray too far into the realm of “viral just for the sake of being viral”. You don’t want to be the Super Bowl commercial that everyone talks about as being sensational, while nobody remembers what it was for.
  10. Keep It Snappy. Make sure the content move quickly. Extended explanations, boring dialogue and slow action will make your viewer switch off and move on. Don’t try to include too more content in your video at the expense of your audience’s attention span. Let your website or linked content share the all the other details.

Interested to learn more about how you can use social networking tools effectively for your business? Learn tips, tricks and techniques for Facebook, Twitter, LinkedIn and other popular social media sites by subscribing to a FREE e-Course. Learning how to effectively use these sites can help skyrocket your business success!
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Article Source: https://EzineArticles.com/expert/Caroline_L_Wright/607315

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